How to Edit Photos for Amazon Listing – The Ultimate Guide
Do you want to sell more products on Amazon? If so, becoming an expert in marketing your eCommerce store must be one of the top goals. With millions of products available to consumers worldwide, how do you stand out from the crowd and ensure your products are visible for customers to see and buy from? Starting a new business venture isn’t always easy, especially if you’re starting. That’s why it’s important to have tips and tricks that will take you’re listing marketing game from A to Z and make it one of the best in the industry. That’s where this article comes in: it contains everything you need to know about editing photos for listings on Amazon. So let’s get started.
What is Photo Editing for Amazon?
When it comes to selling products on Amazon, many eCommerce store owners are in the dark regarding photo editing. That’s why we’ve put together this guide to show you how to edit photos for listings on Amazon. The photo editing process for Amazon is not just about changing the photo but improving its overall quality, brightness, and clarity. This can improve the chances of customers purchasing your products.
How to Edit Photos for Amazon Listing?
There are three types of photo editing you can do on Amazon. They are; to tweak the image, adjust the text, and replace the image. We’ll discuss each of these in more detail below.
Wink at the Camera – The first and foremost thing you need to do is to point the camera in the right direction. You need to point it at the item you want to sell, not the ground. If you don’t, the camera will automatically look at the ground, and you’ll get a picture of the ground.
Adjust the Highlights and Lows – Once you’ve determined the light source, you can tweak the highlights and lows in the image to better suit your product. For example, if the item you want to sell is a flashlight, you could brighten it, so it’s easier to see against the night sky.
Adjust the Colors – Of course, the colors in your image don’t just need to look good. Some colors may clash with others in the image, meaning your photo won’t look as professional once online. That’s where you can adjust the colors to fix this issue.
On a typical day, how many photos do you edit on Amazon?
Image editing for Amazon can easily consume a large portion of your day. Thankfully, it’s not a daily exercise. You’ll rarely need to edit photos more than once or twice weekly. On a typical day, you’ll probably spend around an hour editing photos and removing distracting elements such as written content, tags, and other product-related content. This hour will depend on the number of photos you edit, but most eCommerce store owners spend between 1 and 5 hours editing their photos.
There are pros and cons to editing photos on Amazon.
As you’ve likely gathered from the section above, there are pros and cons to editing photos on Amazon. We’ll go through these below:
More Control – When it comes to photo editing, there’s nothing like having some control over the process. You can choose whether you’d like to edit all the photos in your category or limit the editing to only those relevant to your product.
The choice is yours.
More Profitable – Some might say that having more control and more profitable photos to edit is a nice bonus, but the truth is that you get both when you edit photos on Amazon. You can choose which photos to delete and which to keep.
Basics about Edit Photos for Amazon Listing
- The image format must be .tiff / .tiff, jpeg/jpg, .gif or .png.
- The image size in pixels must be at least 1000 pixels or more in height or width. At the same time, Amazon recommends a width of 2560 pixels.
- Color mode: CMYK to RGB, and the background must be white
- Frame fill should be 85%
- Filename: The filename must contain the Product ID (this is your 13-digit Amazon ASIN, JAN, EAN, ISBN, or UPC). Then the length and extension of the file (see the allowed file types mentioned above). Examples are 1234567890.tif or B9876543210.jpg. Filenames cannot contain hyphens, spaces, or other characters.
- Layout: The image cannot contain text, borders, logos, templates, or watermarks. If you have a template, you can learn how to edit it or use our eCommerce photo editing service, which edits any product photo for you.
The three main ways you can edit photos on Amazon
The most common method of photo editing on Amazon is simply tweaking the image. This involves changing the resolution, adjusting the brightness, and changing the colors to suit your product better. There are also a few other options, such as; adding a watermark, editing the item title, and replacing the item image. We’ll discuss each of these below:
Wink at the Camera – This is probably the easiest and most common method of photo editing on Amazon. All you need to do is take a picture of your product with your phone and send it to Amazon. You can then choose which picture you want to use for your listing and add a link to that photo in your description.
Add a Watermark – Awatermark.com is a free service that lets you create beautiful watermarks for your photos and share those images on social media. You can choose which image you want to use as the watermark and add a link to that image in your description.
Edit the Item Title – If you can edit the title or description of your listing, go for it. This is another easy method of photo editing.
Amazon Product Image Optimization for listing
In addition to clicking on quality photos, it is also important to optimize them. Amazon includes CTR (click-through rate) and CR (conversion rate) in its algorithm.
Amazon’s A9 algorithm only ranks a product higher in organic search results if your product is regularly clicked on and purchased by shoppers.
This means that both CR and CTR directly affect the product’s position. However, it is important to understand that high-quality images alone do not guarantee a higher rating.
This is where “optimization” comes into play.
Consider the following factors to get an optimized image:
- Use all images in the product list
- Maintain high image quality
- Images must be at least 1000 x 1000 pixels
Our Services Details for Amazon photo editing and listing
- Remove your Amazon background from all photos.
- Quality clothing (special hair care and photos are not accurate)
- Adjust photos to Amazon standards
- Amazon Photo Retouch – Here is an example of e-commerce photo retouching
- Ghost Dummy / Neck joint service/ Service Hollow Man / Invisible Dummy
Amazon Photo Retouching Service
Adhering to Amazon.com’s rules and regulations is important because it helps them easily identify and track products. Another important thing to note is that the product image must be of high quality and with the correct color of the product or object. Using false or excessive color enhancement may cause customers to lose interest in the product. And uploading the right image color helps customers choose the right products and also helps build a good reputation for different companies.
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On Amazon, product images are usually displayed as squares. Therefore, product images must be cropped and resized to ensure the same size and appearance. Therefore, editing product images is necessary.
This means that the image you upload must match a certain size in pixels. However, you can use online auto cropping and resizing tools.
However, it is not recommended for professionals to do this as there is a good chance that you will get a partial image of the product image.
Therefore, you can rely on Photoshop for any image manipulation, business, and resizing task.